Welcome to the planner personalities series. In today’s post we are going to discuss a functional style planner. It’s called ‘The Chief’.


The Chief planner has a job to do, and it’s on a mission. We could expect CEO’s and bosses to use this kind of planner. It’s not showing off…but it is bright and clever looking. We just feel the organization oozing from these planner pages. Let’s look at some of the elements of ‘The Chief’.


The pages of this planner are fully used. They don’t want to see blank areas on the page, they feel the need to see all areas covered. If they like decoration, they might be tempted to add those little fill in flourishes, or if they don’t decorate, their writing will fill the space. They won’t be happy with seeing something understated. They are urged to add, and add.


The pages of this planner are based around efficiency. They are not focused on an art style, but that is not to say that they don’t have any regard to aesthetic, they might. It simply means that they do not include decoration into that look, it would distract from the focus of the planner – to get the job done. Highlighting headers might be as far as it goes for art in this planner.


This planner uses colour in a beautiful way. It maybe using just one highlight colour, or it could be a whole rainbow on the page, but either way they love to see the colour on their planner pages. They would get bored with planners that just use simple black lines and font, it would just dull their day. Colour is what gets this planner opened on a regular basis.


The pages of this planner will have a defined structure. There will be designated spaces for each element. They don’t feel organized with open space, they feel organized with structure. The ‘feel’ that everything is set in place is the joy of this planner style. They get motivation from seeing all the organized boxes.


Here are some examples of ‘The Chief’ planner: